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Labubu and Microtrends: The Psychology of ‘Frugal Luxuries’
In today's world of ever-changing microtrends, “convenience culture” and instant gratification, consumer behaviour has become increasingly emotion-driven and shaped by the rapid cycles of social media trends. Once a product goes viral, it's instantly available at the tip of our fingers - we buy it, the hype goes up and then falls just as quickly. This creates a self-perpetuating cycle, fuelled by our fear of missing out (FOMO) and desire to stay socially visible. Think Labub

WIF Team
Oct 142 min read


Degrees of Disruption: Trump Administration and Impact on Higher Education
Opinion piece In parallel with his economic isolationism, the Trump administration is waging a calculated ideological campaign against...

WIF Team
May 74 min read
MARKET UPDATE: Trump Tariffs
President Donald Trump’s 100 days in office has been entropic. Trump’s sweeping tariffs on the global economy averaging a hefty 28% – the...

WIF Team
May 72 min read


MARKET UPDATES
Key Takeaways Global Markets: Trade tensions continue to drive market volatility, with investors seeking safe-haven assets amid economic...

WIF Team
Apr 163 min read


Understanding Australian Shares Through the Lens of Relationships
You put your phone down. You pick it back up. The mindless cycle of opening and closing your apps continues. Maybe this time you...

WIF Team
Apr 165 min read


A WIF welcome: Wrapping up the start of 2025
Behind the scenes of these blog posts is WIF’s 2025 External Publications team. We can’t wait to bring you along and keep you connected...

WIF Team
Apr 142 min read


Navigating Finance: Media Essentials
Looking for your next go-to finance podcast or media source? Whether you're diving into markets, curious about M&A, or just want a fresh...

WIF Team
Sep 2, 20246 min read


Exploring Finance Pathways
It's that time of year again—when searching and applying for summer internships (and those last-minute grad programs) feels like taking...

WIF Team
Aug 16, 20243 min read


Imposter Syndrome: Behind the Mask
Have you ever felt like you are way out of your depth ? Do you believe that others have overestimated your capabilities, that you’ve...

WIF Team
May 24, 20243 min read


Rethinking 'Girl Math': The Harmful Stereotypes Behind the TikTok Trend
Returning an item? You’ve made money. Buying tickets for a concert in a year? By the time it comes around, it's worth nothing! Paid with...

WIF Team
May 10, 20244 min read


How To Become The Chosen One: Resume Edition
It’s internship season (yet again), so we thought it best to kick off the blog with our insights into the dreaded resume writing ✍️✍️....

WIF Team
Apr 26, 20243 min read


A Warm WIF Welcome
A big WELCOME to the official blog of the University of Sydney Women in Finance Society! We're thrilled to have you join us on this...

WIF Team
Apr 22, 20241 min read
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